Who did we survey?
Websites are an essential tool in IR. Anyone looking for information on a company knows the value of a good IR website. It is the most public and accessible means of providing key data necessary for an investment decision.
This report looks at the content typically found on IR websites and how this compares with what investors are looking for there. It examines how effective IR professionals find websites for engaging with the institutional and retail investment communities and how useful institutional investors find the IR sections of corporate websites.
We also look at whether companies have adapted their IR web pages in order to meet the needs of retail investors.
Findings in this report are from research undertaken in the IR Magazine Global Investor Survey conducted in Q4 2021 and the IR Magazine Global IR Survey conducted during Q4 2021 and Q1 2022. Data is broken down by region and company size, while findings from the investment community are broken down into buy-side and sell-side responses. For the purposes of this report market cap is defined as follows:
Lloyd Bevan
Ash Govender
Kathleen Hennessy
James Noden