Q3 2021 to Q3 2022In the 12 months from the third quarter of 2021 to the third quarter of 2022, IROs at seven in 10 companies attended investor conferences in person, while nearly eight in 10 attended virtually. Just over two thirds hosted virtual roadshows, compared with 54 percent who went on the road in person.
The only event type where the in-person format has been more popular in this time is site visits. While 43 percent hosted site visits in person in the 12 months to Q3 2022, just 11 percent held a virtual site visit.
Investor conferences, both in person and virtual, were the most common event type for IROs to attend in this time. The average number of virtual investor conferences attended was 4.8, meaning the 79 percent of IROs who attended typically did so six times in this year.
More than twice as many virtual roadshows were hosted in this time than were held in person, with a similar pattern seen in investor days. During the 12 months to Q3 2022, one virtual site visit was held for every two firms.
Event activity picked up for IR professionals over the second half of 2022, particularly in-person events, with nine in 10 participating in investor conferences and just under three quarters going on the road in this time. For every style of investor event, more IROs participated in person than attended virtually.
While more IROs hosted in-person than virtual roadshows in these six months, the average number of virtual roadshows was higher at 3.5, compared with 2.5 in person. There were almost three times as many in-person site visits as there were virtual. During this time IROs attended an average of 4.3 investor conferences in person, more than one and a half more than they attended during the preceding year.
In the year to Q4 2022, three quarters of investors attended in-person site visits and investor conferences, while seven in 10 attended investor days and just under seven in 10 attended roadshows in person.
But more investors attended a virtual format of every event type except site visits, with just under a third attending a virtual site visit in the 12 months to Q4 2022.
The number of events attended virtually was higher, too. Investors attended more than twice as many roadshows and nearly twice the number of investor conferences virtually in this time.
The only event format where investors attended more in person than virtually was site visits, with an average of 5.2, compared with 4.3.