IR Magazine Research Report - Measuring E&S
The global voice of investor relations
Research Report
Measuring E&S
An analysis of investors’ and IR professionals’ views and opinions
on E&S data providers
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Introduction
What is in the report?
Introduction
Interest in and discussion of ESG is a hot topic for investors and corporations. Governance reporting is well established, both in terms of expectations and firms' disclosures. But is this the case when it comes to environmental and social issues? A central tenet of investor relations is owning and managing a company’s equity story. Increasingly E&S issues have an influence on this, as do the variety of E&S data providers that combine analysis of issuers’ disclosures with proprietary research to present a picture of companies’ performance.
In this report, we examine the regional and cap size differences in relation to reporting on E&S issues, as well as investors’ thoughts about the quality of the ESG data available to them. We begin by examining the opinions of investors on the importance of ESG metrics, preferred E&S data sources, which E&S data providers they subscribe to and which E&S metrics they consider important. The report then looks at IR professionals’ opinions on reporting on E&S issues, engagement with E&S data providers and the accuracy of E&S data providers, as well as the number of completed E&S questionnaires and conversations they cover. Finally, we compare the opinions of investors and IR professionals on a regional basis.
Data in this report is taken from IR Magazine’s Global IR Survey of the investment community in Q4 2019 and from our Q1 2020 biannual survey of IR professionals around the world.
For the purposes of this report, the following cap size definitions are used:
Editor Paul Crooke
Chief copy editor Kathleen Hennessy
Art and design James Noden
Contents
Introduction
Investor views
IRO views
Regional breakdown
Investor view
What does the investment community think about E&S data?
Importance of ESG metrics
Most buy-side respondents find ESG metrics necessary to their investment decisions/recommendations. Globally, nearly nine in 10 rate governance metrics as important, compared with almost six in 10 who place importance on environmental metrics and 57 percent who rate social metrics.
The value attached to governance is similar across the regions, with 90 percent of respondents in Europe, 86 percent of respondents in North America and 85 percent of respondents in Asia rating it as important.
But there is a big regional difference in how buy-side respondents interpret E&S metrics. Nearly eight in 10 respondents in Europe say environmental metrics are important, compared with just 50 percent of respondents in Asia and even fewer in North America, where just 46 percent say environmental metrics are important to their investment decisions/recommendations.
The importance respondents place on social metrics follows a similar pattern: more than seven in 10 buy-side respondents in Europe say social metrics are important, while only half the respondents in Asia and 44 percent of respondents in North America say the same.
Preferred E&S data sources
We asked buy-side respondents for their comments on preferred E&S data sources in an open question. Responses from buy-side respondents in Asia were too low to be statistically relevant for this question.
One in five buy-side respondents globally think their firm's proprietary research offers the best methodology for evaluating environmental issues. Respondents in North America are four times more likely than those in Europe to state a preference for their own company's research.
There is a similar pattern with comments on social metrics, with just over a quarter of global buy-side respondents saying their firm’s own internal research offers the best methodology. Again, respondents in North America are more likely than their European counterparts to prefer their own firm’s own internal research: 40 percent versus 19 percent.
Data provider subscriptions
The prevalence of E&S data providers has grown significantly in recent years, but not all investors use them. Globally, 42 percent of buy-side respondents don’t subscribe to any providers. Regionally, this breaks down to 50 percent in North America, 50 percent in Asia and 33 percent in Europe not using any E&S data sources.
Among the global buy-side respondents that subscribe to E&S data providers, the median number of subscriptions is two. Respondents indicate that they use this data in tandem with other sources or their own internal analysis.
Less than half (44 percent) of global buy-side respondents use E&S data to screen for investment risks, and a similar number (40 percent) use it to screen for opportunities.
Respondents in Asia (55 percent) and North America (48 percent) are more likely to use E&S data to screen for investment risks than are respondents in Europe, who use E&S data in nearly equal proportions to screen for risk (37 percent) and investigate opportunity (41 percent).
Only a small proportion (16 percent) of global respondents use E&S data to identify opportunities. Respondents in Europe are almost four times as likely as respondents in Asia to use E&S data to identify opportunities, with 22 percent of respondents in Europe and just 6 percent of respondents in Asia using it for this purpose. In North America, only 15 percent of buy-side respondents use E&S data to find investment opportunities.
Which E&S metrics matter most?
In seeking to find which metrics matter most to investors, we asked both buy-side and sell-side respondents. When it comes to environmental metrics, more than half of sell-side respondents look for carbon reporting/emissions in environmental reporting. A fifth also look for evidence of a firm’s environmental impact, while both carbon footprint and water waste receive the attention of 13 percent of sell-side respondents.
The main focus for buy-side respondents in environmental reporting is the same as sell-side respondents: carbon reporting/ emissions (31 percent). But buy-siders typically have a wider range of environmental interests, with both greenhouse gas references and water reporting/usage being looked for by 18 percent of buy-side respondents and both environmental impact and carbon footprint being important to 16 percent of buy-siders.
Regionally, 44 percent of buy-side respondents in Europe look for carbon reporting/emissions in environmental ratings, more than double the number of respondents in North America who do so. The responses from buy-side respondents in Asia were too low to be statistically relevant for this question.
Sell-side respondents look for risk mitigation concepts in social reporting, with health & safety and labor practices both cited by 27 percent of respondents, while product safety, employee turnover/retention and CSR are each mentioned by 13 percent of sell-siders.
By contrast, buy-side respondents place more importance on management and employee diversity, with just over a quarter of respondents citing management/board diversity and 24 percent citing employee diversity as important. Buy-side respondents also place importance on a variety of risk metrics: HR employment issues/labor practices (16 percent), employee turnover/retention (11 percent), corporate governance (11 percent) and CSR (11 percent).
Buy-side respondents in North America focus on diversity and governance more than respondents in Europe, with nearly a third citing management/board diversity and nearly a quarter citing employee diversity. A further 23 percent cite corporate governance as important.
The responses from buy-side respondents in Asia were too low to be statistically relevant for this question.
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As previously mentioned, investors subscribe to a median number of two environmental and social data providers. Just over half of buy-side respondents who subscribe to a provider use Sustainalytics ESG Ratings and Research, while 48 percent subscribe to MSCI ESG Ratings. The other data providers in the top five are ISS Corporate Solutions, used by 30 percent of global respondents, Morningstar (29 percent) and Refinitiv (14 percent).
More than half of respondents in North America and half of respondents in Asia subscribe to MSCI ESG Ratings. There’s a strong preference for Sustainalytics ESG Ratings and Research among respondents from Europe, with more than six in 10 subscribing to this provider.
Investor relations professionals
How IROs interact with investors and E&S data providers
Investor relations professionals
Interaction with E&S data providers
There are differing reports about the amount of engagement that takes place between E&S data providers and issuers. At recent IR Magazine events, some issuers have suggested they can maintain a regular dialogue with E&S data providers, while others say it’s difficult to know who to contact or how to get a response.
Nearly four in 10 global IR professionals report limited interactions with E&S data providers. More than half of North America respondents don’t engage, nor do a third of respondents in Europe and a fifth of respondents in Asia.
One in five global IR professionals engaging with E&S data providers have questions about the providers’ methodology. Regionally, just under a third of respondents in Asia, 20 percent of respondents in Europe and 19 percent of respondents in North America have questions about data providers' methodology.
What companies think they should report on
We asked IR professionals to indicate the most important environmental and social issues their company currently reports on. Just over a quarter of global IR professionals say their company references greenhouse gas (GHG) emissions in its environmental reporting. North American firms are almost twice as likely as European companies to report on GHG emissions (35 percent compared with 18 percent).
One in five companies globally covers carbon reporting/emissions in their reporting. Just under a quarter of IR professionals in Asia say their company references carbon reporting/emissions, while nearly one in five respondents in Europe say the same. Carbon reporting and emissions are least-cited by respondents in North America (15 percent).
The third-most cited issue is reporting on energy consumption, mentioned by 17 percent of respondents globally. In North America and Asia, one in five respondents cite energy consumption, compared with just 11 percent of respondents in Europe.
For social reporting, both CSR and employee diversity are cited as most important by 20 percent of global IR professionals. But while this holds largely true across the regions for CSR, ranging from 16 percent in Europe to 18 percent in North America and 20 percent in Asia, the perceived importance of employee diversity diverges more broadly, from just 4 percent in Asia to 13 percent in Europe and 30 percent in North America.
The third-most cited issue for social reporting is HR/employment issues/labor practices, mentioned by 17 percent of global respondents. These issues are of greater concern in North America, where they are cited by 21 percent of respondents, than in Asia (16 percent) or Europe (11 percent).
Who has the most accurate E&S methodology?
In this section, we asked IR professionals for their comments on the accuracy of the methodologies employed by E&S data providers. Globally, just under one in five IR practitioners believe no E&S data provider produces accurate environmental data, while just above one in five believe no provider produces accurate social data. This belief is most acute at small-cap companies, where 34 percent cannot identify a reliable provider of social data, compared with 19 percent of mid-caps, 13 percent of large caps and just 12 percent of mega-caps.
The top five data providers – MSCI ESG Ratings, Sustainalytics ESG Ratings and Research, Dow Jones Sustainability Index, ISS Corporate Solutions and RobecoSAM – are all thought by IR professionals to be well established, transparent about their methodology and ratings, have comprehensive data and engage with companies. The same top five providers are cited by IR professionals for both environmental and social research, although the percentages differ slightly.
IR professionals in Europe rate Sustainalytics ESG Ratings and Research as the most accurate provider of E&S data, while respondents in North America and Asia cite a preference for MSCI ESG Ratings.
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Environmental
Social
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Number of completed questionnaires
Just under half (47 percent) of global IR respondents indicate they have not completed a questionnaire from an E&S data provider in the last 12 months. This proportion differs regionally, with North America most closely mirroring the global norm at 46 percent and Europe being slightly above at 51 percent. Asia is the outlier with just over a third (36 percent) of respondents not having completed a single E&S questionnaire in the past year.
Mega-cap and large-cap company IR respondents typically complete more E&S questionnaires in a 12-month period than their counterparts at small and mid-caps, with an average of 6.2 for mega-caps, 4.7 for large caps, 2.8 for mid-caps and 2.4 for small-cap companies.
E&S conversations with investors
Nearly four in 10 IR professionals have not had a single conversation on environmental or social issues with investors in the last 12 months. The average number of conversations that were held on these topics differs regionally, with IR professionals in Europe holding more than twice as many environmental conversations as their North American counterparts. Respondents in Asia held the highest average number of conversations on this topic, at 35.
In Europe and Asia, nearly four in 10 IR professionals say investors want to discuss E&S issues more regularly, and nearly a quarter of IR professionals in North America say the same.
IR professionals in Asia also held the most social conversations with investors in the past 12 months: at an average of 24, this is almost three times the number held by IR professionals in North America and more than twice the global average of 10.
Investors’ thinking on E&S issues isn’t always joined up, however. Almost a quarter of IR professionals in Europe say investors’ E&S discussions don’t focus on the details. This is higher than the almost one in 10 global IR professionals who say the same, and considerably higher than IR professionals in Asia, none of whom get this impression from these conversations.
Handling conversations on E&S
Globally, nearly four in 10 IR professionals try to respond to every investor query related to environmental or social issues. This is more prevalent in Asia (44 percent of IR professionals) than in North America (30 percent), with Europe falling somewhere between the two (40 percent).
Just under a quarter of IROs prioritize investors’ queries by assets under management or top shareholders and in North America and Europe the percentages are similar (28 percent and 25 percent, respectively). This is far less important for IROs in Asia, however, where just 6 percent prioritize investors’ queries in this way.
Responding to investors’ queries typically involves multiple stakeholders: sustainability teams, ESG teams, CEOs, CFOs, general counsel and CSR teams. But the overriding responsibility for answering investors’ queries on E&S matters lies squarely with the IR team, with almost 70 percent of IR teams globally handling these queries.
Although governance-related issues are those that come up most commonly with investors, just under a quarter of IR professionals globally say the most common focus of their conversations with investors is greenhouse gases/emissions/water usage. While less important in North America, where only 17 percent of conversations focus on these topics, in Europe this rises to a considerably higher 34 percent of IR professionals’ conversations with investors.
Globally, the next-most important issues are employee-related at 16 percent of conversations, though this varies from a low of 5 percent for mega-cap IR professionals to a high of 24 percent at small caps. Similarly, while 14 percent of global IROs’ conversations with investors focus on general climate change queries, this ranges from 9 percent in Asia to 19 percent in North America. Mega-cap IR professionals see the least focus on employee-related matters, at just 5 percent of their conversations with investors.
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When asked about the main focus of their company reporting, 44 percent of global IR professionals say it is governance. There is little regional difference, ranging from 39 percent of IR respondents in Asia ranking it most important to 48 percent of IR respondents in North America dong the same.
Where environmental reporting is the main focus, there is little difference between the IR respondents: 30 percent globally rate environmental reporting as their main focus, varying from 29 percent in North America to 32 percent in Asia, and from 29 percent at small caps to 34 percent at mega-caps. Just over a quarter globally rate social reporting as most important.
Regional breakdown
How do different geographic regions view E&S data providers?
Investors and IR professionals – Europe
IR professionals in Europe complete more E&S questionnaires than respondents in any other region, averaging 4.6 in the past year. The number of conversations they hold on environmental matters with investors (20) is above the global norm of 14, and on social matters (13) is above the global average of 10.
Respondents in Europe are also more likely than the global norm to say investors are asking for more regular discussions and showing more interest in ESG, though they also feel most strongly that investors are not focused on the details.
Environmental reporting
For IR professionals in Europe, environmental reporting focuses most on carbon reporting/emissions and greenhouse gas references: each is reported on by 18 percent of IR respondents in the region. The coverage of greenhouse gas issues in company reporting closely mirrors the number of buy-side respondents in Europe (16 percent) looking for it.
But buy-siders in Europe are far more focused on carbon emissions, with just under half (44 percent) specifically looking for coverage of this topic in company reporting. The next-most important issue is water use, looked for by one in five buy-side respondents in Europe, but reported on by only 8 percent of IR respondents in the region.
Social reporting
Health & safety is the social issue most reported on by IR professionals in Europe, with 24 percent of respondents citing it as a focus, followed by CSR and employee diversity, cited by 16 percent and 13 percent, respectively. This diverges widely from what buy-siders in Europe are actually looking for, however: their main focus is employment issues and labor practices, at 26 percent of responses; these are reported on by just over one in 10 IR respondents in Europe.
The next-most important issues for buy-siders in Europe are management & board diversity, employee diversity and employee turnover, each of which is cited by 21 percent of respondents. A fifth of buy-siders look for coverage of health & safety issues in social reporting in Europe.
E&S data providers
Sustainalytics ESG Ratings and Research tops the list of most accurate E&S data providers for IR professionals in Europe, with 40 percent of respondents ranking it first. It is also most favored by buy-siders in Europe, more than six in 10 of which use it.
Second-ranked in Europe is MSCI ESG Ratings, used by 41 percent of buy-siders and seen as the most accurate E&S data provider by almost a third (32 percent) of IR respondents in Europe.
Investors and IR professionals – North America
IR professionals in North America have the fewest E&S conversations with investors, and are least likely to find investors wanting more regular discussions on ESG issues. They also complete the fewest E&S questionnaires of any region – an average of 4.1, just marginally above the global norm.
IR professionals in North America focus on governance reporting more than any other region, especially at small-cap firms, where governance is the main focus of ESG reporting for 45 percent of IR respondents.
Environmental reporting
Both IR professionals and buy-siders in North America focus most on greenhouse gas references in company reporting, with almost two thirds of IR respondents and just under three in 10 buy-siders citing it. Buy-side respondents place equal importance on general references to environmental impact, however, while just one in 10 IR respondents focus on this issue.
Strikingly, the second-most important area of reporting focus for investor relations professionals in North America is energy consumption, cited by one in five respondents – but not considered important by any buy-siders in the region.
Social reporting and issues
Just under a third (30 percent) of IR professionals in North America report on employee diversity, though this is considered important by less than a quarter (23 percent) of buy-siders in the region. For the buy-side community, the most important topic is management and board diversity, cited by 31 percent of respondents, followed by employee diversity and corporate governance (23 percent each). Just 2 percent of IR respondents in North America cover governance in their social reporting.
E&S data providers
As in Europe, Sustainalytics ESG Ratings and Research (33 percent) and MSCI ESG Ratings (30 percent) top IR respondents’ list of the most accurate E&S data providers, and buy-siders in the region agree: 47 percent of them use Sustainalytics ESG Ratings and Research and a whopping 56 percent favor MSCI ESG Ratings.
Investors and IR professionals – Asia
IR professionals in Asia have more E&S conversations with investors than respondents from any other region, averaging 35 a year for environmental discussions and 24 for social conversations. Almost two thirds (63 percent) of these respondents feel these conversations are generally worthwhile. Respondents in Asia complete an average of 4.5 E&S questionnaires a year.
Environmental reporting
For IR professionals in Asia, the most common topic in environmental reporting is greenhouse gas references, cited by 28 percent of respondents, followed by carbon reporting/ emissions (24 percent) and environmental impact and energy consumption (20 percent each).
The responses from buy-side respondents in Asia were too low to be statistically relevant for this question.
Social reporting
When it comes to reporting on social issues, CSR and health & safety are the biggest areas of focus for IR professionals in Asia, with each cited by one in five respondents. Unlike their counterparts in North America, IROs in Asia are not greatly concerned with employee diversity, which is mentioned by just 4 percent of respondents.
The other main topics in social reporting in Asia are employment issues & labor practices, cited by 16 percent of IR respondents, and general employee matters (also 16 percent).
The responses from buy-side respondents in Asia were too low to be statistically relevant for this question.
E&S data providers
IR respondents in Asia rate MSCI ESG Ratings (38 percent) and Dow Jones Sustainability Index (17 percent) as the two most accurate providers of E&S data, but buy-siders in the region have a preference for MSCI ESG Ratings (50 percent) and Sustainalytics ESG Ratings and Research (33 percent).
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