Who did we survey?
The IR Magazine Global Roadshow Report 2020 is our 11th annual research report into corporate roadshow activity, although this year is unlike any other for roadshows that we have reported on.
The impact of the Covid-19 pandemic and its severe restrictions on business travel started to be felt in the first quarter of 2020, stripping roadshows of their key component and forcing IROs and their companies to find other logistical means of investor engagement. As a result, the emergence of virtual roadshows has redefined the manner and scope of roadshow activity.
So for the first time our report looks at the practices and preferences for virtual roadshows. The report still looks at roadshow destinations and travel for in-person roadshows, but for other aspects of roadshow activity – roadshow frequency, broker use, management attendance – this report examines both in-person and virtual roadshows separately.
Findings in this report are taken from the latest round of IR Magazine’s Global IR Survey, carried out in Q3 2020. The year this report covers spans Q3 2019 to Q2 2020 and any references to ‘the year’ in this report are for this time period unless stated otherwise. We have further broken down data for roadshow frequency into each quarter within that period, so in-person activity prior to the Covid-19 pandemic and subsequent virtual roadshow activity can be identified.
The first figures in this report are for how many respondents have been on roadshows in the past year. Any subsequent findings in this report are based on the responses from roadshow participants only, so data for both in-person and virtual roadshows includes only participants in that particular type of roadshow.
Most of the findings in this report have been split by geographical region and company market capitalization. For the purposes of this study the key regions examined are North America, Europe and Asia, while the categories for market cap are defined in US dollars as follows:
