Ready to unveil your marketing campaign to the IR community and start seeing the results?
Ready to unveil your marketing campaign to the IR community and start seeing the results? Please review our technical specs and contact details below for information about the materials you need to supply for your campaign.
Read on for: Magazine advertising Digital topic sponsorship White paper sponsorship Web banner advertising Native advertising IR podcasts eNewsletter banners Social media sponsorship Sponsored research reports
Artwork sizes Full and double-page ads must include crop marks and bleed.
Full page Trim size: Metric: 208mm (w) x 270mm (h) Imperial: 8.189” (w) x 10.630” (h)
Bleed size: Metric: 214mm (w) x 276mm (h) Imperial: 8.425” (w) x 10.866” (h)
Type area: Metric: 188mm (w) x 250mm (h) Imperial: 7.400” (w) x 9.843” (h)
Double-page spread Trim size: Metric: 416mm (w) x 270mm (h) Imperial: 16.378” (w) x 10.630” (h)
Bleed size: Metric: 422mm (w) x 276mm (h) Imperial: 16.614” (w) x 10.866” (h)
Type area: Metric: 396mm (w) x 250mm (h) Imperial: 15.591” (w) x 9.843” (h)
Half-page Metric: 188mm (w) x 115mm (h) Imperial: 7.400” (w) x 4.528” (h)
Supply of artwork Email: James Noden We Transfer: Send to james.noden@irmagazine.com Contact: James Noden Tel: +44 20 8004 6215
Please note it can take up to three business days from receipt of your materials for the materials to go live. Topic areas Topic areas available for section sponsorship include: • Activism • Buy side • Careers • Case studies • Corporate access • ESG • Regulation • Reporting • Sell side • Shareholder targeting & ID • Small cap • Technology and social media
Sponsor statement This message appears on all articles tagged with your specific topic and can be up to 500 characters including spaces.
If you wish some of this text to link to a URL, please include this and indicate which words in the text you wish to link to. If you wish a link to be visible in your sponsor message, these will form part of your allowance of 500 characters.
Topic sponsorship also includes web banner advertising and white paper sponsorship – please see these sections for the web banner and white paper specs.
Supply of artwork Katy Littlewood Tel: +44 20 8004 6395
Please note it can take up to three business days from receipt of your materials for the materials to go live.
Artwork requirements • A PDF version of your white paper/thought leadership piece • The lead-generation piece’s title • A short blurb describing the value proposition of the piece for an IR audience, for inclusion on the download page. This can be up to 500 characters including spaces • A link to your privacy policy on your website • A high resolution company logo, confirmation of how you would like your company name to be written and a link to your website • Confirmation of your LinkedIn and Twitter handles
• File type: gif, gif89a or jpg format (if you would like to submit Flash files, please let me know as I will need to supply you with further specifications) • File sizes: should be kept low, ideally less than 25k • Files should be accompanied by a link (this cannot be an email address). • Image sizes: o Leaderboard: 728 pixels (w) x 90 pixels (h) o Medium rectangle: 300 pixels (w) x 250 pixels (h) o Sidekick: 300 pixels (w) x 600 pixels (h)
• Additional html5 specs: o Html5 ads – required click tracking macros: https://adbutler.com/help/article/adbutler-click-tracking-html5
• Additional 3rd party script tag ad specs: o Serving 3rd-Party Ad Tags – inserting tracking macros: https://www.adbutler.com/help/article/serving-3rd-party-ad-tags o Common 3rd party ad tag examples: https://www.adbutler.com/help/article/examples-of-common-3rd-party-ad-tags o Help guide for 3rd party tags/script ads: https://adbutler.com/help/article/third-party-ins-tag
Artwork requirements • Company name • The content’s title, up to 45 characters including spaces • A short description of the content, up to 500 characters including spaces • A link to your privacy policy on your website • A link to your company website • Logo in vector format with all type outlined as Adobe Illustrator .eps file, or as a 300dpi jpeg CMYK bitmap format at 50mm width • If including a video, clients should also send the link to the video that is located somewhere externally. Ideally it would be YouTube or Vimeo so they should only provide a link to access
Podcast advertising can be added at the beginning, middle and/or end. Depending on your preferences, you can opt for one of two methods: • You provide a script/brief that is read out on air • An mp3 audio file you have provided is inserted into the recording In both cases, we are looking at a maximum of 20 seconds if we want to achieve full effectiveness.
Supply of information James Beech
Artwork requirements • Artwork as animated .gif or .jpeg file, 72 dpi, RGB format • File sizes should be kept low, ideally less than 25k in size • Please supply a link, this cannot be an email address • As .gifs (.gif89a) do not animate in Outlook 7, please submit a .jpg or .gif file without rotation. If you submit an animated .gif file, we suggest you put all your salient information on the first slide
Sizes Email leaderboard: 600 pixels (w) x 74 pixels (h) Email sidebar: 200 pixels (w) x 310 pixels (h)
LinkedIn Image size: 1200 pixels (w) x 627 pixels (h) (please include IR Magazine logo) Copy limit: 500 characters including spaces Twitter Image size: 1024 pixels (w) x 512 pixels (h) (please include IR Magazine logo) Copy limit: 210 characters including spaces Please let us know your Twitter handle so we can tag you in our posts
Artwork requirements • Logo in vector format with all type outlined as Adobe Illustrator .eps file, or as a 300dpi jpeg CMYK bitmap format at 50mm width • Sponsor’s statement of maximum 1,050 characters, including spaces • A link to your privacy policy on your website
Supply of artwork James Noden Tel: +44 20 8004 6215